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How to use Facebook Latest “Ad” Platform to turn website visitors to customers

2019-06-26T19:45:16+00:00

Messenger marketing is the latest addition to the arsenal of all forward-looking business owners. How can you turn website visitors to customers? Engage them when they visit your website "Won't I need a support staff to reply manually?" No. You need to have artificial intelligence Chatbot It's a smart bot that is programmed to intelligently interact with your visitors This is the future of digital marketing Notice that everyone around you have a phone More interesting, they have a chat application on their phone Facebook reported that more than one in two people say they’re more likely to shop with a [...]

How to use Facebook Latest “Ad” Platform to turn website visitors to customers2019-06-26T19:45:16+00:00

How Can B2B Companies Establish a Social Media Presence?

2019-01-21T19:49:15+00:00

Let’s finally face it – most B2B companies are clueless in nailing their social media marketing strategies. This shouldn’t come as a surprise since social media platforms like Facebook, Twitter, and Instagram are being used by B2Cs and have been connecting with fans and potential customers for many years. But it would be fruitless, at best, to replicate these B2C models. With the glut of social media strategies and social CRM software around that probably won’t fit your objectives, it’s difficult for the B2B owner to come up with a definitive social media marketing plan for his company without consultative assistance [...]

How Can B2B Companies Establish a Social Media Presence?2019-01-21T19:49:15+00:00

How to Create B2B Newsletters with Proven Email Marketing Tips

2019-01-21T19:49:50+00:00

Many B2B marketers and business owners are still daunted by digital campaigns, using social media marketing or search engine marketing. Yet it’s a fact that you need to be where your customers are, and that’s exactly how social marketing or social search is helping B2B companies. But don’t forget about an older, simpler means of generating sales and goodwill. Arguably, there’s an appropriate marketing strategy for every customer journey phase. If you’ve captured potential customers and leads via social media or from your website, that next phase is sustaining the engagement with that new audience. This is where email marketing and [...]

How to Create B2B Newsletters with Proven Email Marketing Tips2019-01-21T19:49:50+00:00

The World’s Top B2B Brands are Using Social Media – Are You?

2019-01-21T19:51:01+00:00

Social media marketing used to be a term associated with ‘business to consumer’ companies like Coke and McDonald’s. The B2C social marketing approach had improved customer engagement and enhanced customer relations and profits for these companies. Today, social media marketing is also being utilized by B2B companies. Many B2Bs had been playing it safe to spend at least some marketing budget to bolster their brand presence through social media, but the results are in, and it pays to spend for social media content and management B2Bs are increasingly aware of the value of quality content creation. Creating compelling content that engages [...]

The World’s Top B2B Brands are Using Social Media – Are You?2019-01-21T19:51:01+00:00